Thursday, December 15, 2005

Do You Really Need those Christmas Lights?

I went Christmas shopping yesterday after work--it lasted about twenty minutes. I wandered around a few specialty shops in Knoxville looking for some gifts for my sisters. Is it my imagination or is everything really expensive? Maybe I'm just a cheapskate but $118.00 for a plain dumb t-shirt is a lot to me. Multiply this by twenty or thirty gifts and I could fund an IRA (or a SEP in my case) for the year. That is what I would rather do. I have never understood why people spend so much on gifts or luxury items and then complain that they have to work two jobs, have no retirement or are forced to suck up to a boss they hate. I have never done that--nor would most people if they didn't buy items that they can't afford. This overspending seems to be a lifelong problem for many Americans.

I always laugh when I read articles such as this that describes why young people are in debt. The cause--rising college costs and easy access to credit cards they say. Uh, could it possibly have something to do with making $42,000 a year and spending $25,000 on your wedding? I realize this is not an expensive wedding but if you are in debt and crying about leading a "poor lifestyle" at the age of 29, it seems like you would pay off your debts first and have a tasteful but inexpensive wedding.

Now, of course, once you are married, you have to outdo the neighbors on the decorations every Christmas. The same people who will tell you that they are too broke to live the "American dream" are able to part with up to $4500.00 for a professional decorator at Christmas. And then, there are the elderly who tell you they are broke and living on a fixed budget yet are getting in on the Christmas action:

``A good percentage of our customers are elderly,'' said Clint Marsh, who is licensed and insured to hang the lights. ``You're helping people out who are afraid to get up on a ladder and do it themselves -- or are unable.''
Still, others concede that for some, the motivation might be to keep up with -- or perhaps even outdo -- the Joneses.
Each year, U.S. households spend $50 to $60 more on holiday decorations than they did the year before, with many blowing more than $8,000 on pulsating lights, mechanical reindeer and inflatable Santas, said Britt Beemer, chairman of America's Research Group in Charleston, S.C.


At this spending rate, it is no wonder so many boomers feel that they have not saved enough for retirement.

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